Union Minister JP Nadda has launched nationwide celebrations in New Delhi to mark the 10th anniversary of the PM Surakshit Matritva Abhiyan (PMSMA), under the theme "10 Years of PMSMA: A Decade of Care".
Launched in 2016 by PM Narendra Modi, the PMSMA provides free, comprehensive, and quality antenatal care services to pregnant women on the 9th day of every month. During the event, the minister released a special ₹75 commemorative coin and a ₹5 postage stamp. Nationwide campaigns are being conducted to encourage pregnant women to avail the 9 assured free antenatal care services offered under the scheme.